Ads 360 Dashboard
One dashboard for all 7 ad platforms. Compare ROAS, CPA, and budget allocation with revenue numbers from Odoo — not self-reported platform estimates.
The Problem
You run ads on Meta, Google, and TikTok. Each platform has its own dashboard, its own metrics definitions, and its own attribution window. Comparing performance means exporting CSVs, normalizing columns in a spreadsheet, and hoping the numbers are correct.
The metrics never match your actual Odoo revenue. Meta says you made $50K. Google says $45K. But your accountant sees $38K in confirmed orders. Without a unified, ERP-grounded view, you cannot make confident budget allocation decisions.
How odooPXL Solves It
Unified cross-platform view
See every campaign from every platform in a single table. Sort by ROAS, CPA, spend, or revenue. No more switching between 7 ad manager tabs to compare performance.
True ROAS from Odoo revenue
ROAS is calculated using confirmed Odoo Sale Order revenue — not platform-reported estimates. When you see 4.2x, that is 4.2x of real money hitting your bank account.
Budget efficiency scoring
odooPXL scores each campaign on marginal ROAS efficiency. Identify campaigns that are burning budget past the point of diminishing returns and campaigns with room to scale.
Creative performance analytics
Compare ad creatives across platforms with normalized metrics. See which image, video, or headline variation drives the best CPA regardless of where it runs.
What You See in Ads 360
- Cross-platform campaign performance table
- Unified ROAS calculated from Odoo revenue
- Cost per acquisition (CPA) by platform
- Spend vs. revenue trend charts
- Ad creative comparison matrix
- Channel mix pie chart with budget share
- Top/bottom performing campaign alerts
- Exportable reports (CSV, PDF)
- Date range and attribution model selectors
Related Features
One dashboard. Seven platforms. Real Odoo revenue.
Stop spreadsheet gymnastics. See the truth in Ads 360.