Google Ads API
Google Integration
Enhanced Conversions, GA4 measurement protocol, offline conversion uploads via gclid, and Customer Match — powered by Odoo ERP data.
5 min setup
What We Send
- Purchase & lead events via Enhanced Conversions API
- Hashed user data for Customer Match
- Offline conversions matched by gclid
- GA4 measurement protocol events
- Custom Odoo conversion actions
What We Pull
- Google Ads spend, CPC, conversions, and ROAS
- Campaign, ad group, and keyword performance
- Customer Match audience sizes
- Invoice and billing data for reconciliation
How It Works
1
Connect
Link your Google Ads account and GA4 property via OAuth. Add your Conversion ID.
2
Map Events
Select which Odoo events map to Google conversion actions — purchases, sign-ups, or custom.
3
Go Live
Verify Enhanced Conversions in the Google Ads diagnostics tab and start optimizing.
Supported Features
Browser Pixel (gtag.js)
Enhanced Conversions API
GA4 Measurement Protocol
Offline Conversions (gclid)
Customer Match Audiences
Lead Form Extensions
Unlock Enhanced Conversions from Odoo
Feed first-party ERP data to Google Ads and watch your match rates climb.